Empirical Communication Research - Letting the data Speak for Themselves is a compilation of empirical quantitative, qualitative, or mixed-methods research articles covering topics in the areas of communication and culture; mass communication; media studies; global communication; strategic communication; cultural studies; interpersonal communication; and intercultural communication. The primary objective of this collection is to expand readers’ knowledge of communication in a variety of areas from an international perspective. The authors engage in foundational writing as well as contemporary research in the field.
MASS MEDIA AND LANGUAGE EDUCATION - A Cognitive and Multicultural Perspective
Technology in digital age is transforming our teaching philosophy and dramatically changing the teaching and learning configuration in the field of education. It creates opportunities and challenges for both educators and students. Mass Media and Language Education: A Cognitive and Multicultural Perspective situates new insights into linguistics theory, value of digital technology for language teaching and learning, and pedagogical practices within the context of socio- and cultural-linguistics as well as cognitive linguistics in a tech-rich environment. This book covers several aspects of language, mass media, and education. It also promotes research in the areas of applied linguistics and emergent technology, including theory, experiment, testing, technology, as well as the full spectrum of applications. This book includes critical reviews and empirical studies with a focus on elevating original ideas and encouraging fresh perspectives in the field of mass media and language education.